Some businesses still think they don't need a website. Their customers know where to find them. Word of mouth works fine. Why bother? Here's what you're actually missing. When someone hears about your business—through a recommendation, an advert, a van they saw—what...

Not all web developers are equal. Before committing, ask these questions to make sure you're making the right choice. Can I see examples of your previous work? A portfolio tells you more than any sales pitch. Look for variety, quality, and sites that are actually live...

If your website is slow, you're losing money. It's that simple. Here's why speed should be a priority. Visitors won't wait. Studies consistently show that most people will abandon a site that takes more than three seconds to load. Every second of delay increases...

You've invested in a new website, it's gone live, and everything looks great. Job done? Not quite. Here's what needs to happen after launch. Monitor for issues. In the first few weeks, check your site regularly on different devices and browsers. Sometimes problems...

Your domain name is your address on the internet. It matters more than you might think. Here's how to choose a good one. Keep it short. The fewer characters, the easier it is to remember, type, and fit on business cards. Aim for under fifteen characters if possible....

Great product photography sells. Poor photography doesn't, no matter how good your actual products are. Here's how to get decent shots without a professional studio. Use natural light. Set up near a large window on an overcast day. Direct sunlight creates harsh...

We've seen it dozens of times. A business goes for the cheapest website option they can find, and two years later they're back needing a complete rebuild. That "bargain" ended up costing more than doing it properly in the first place. Cheap websites often mean cheap...

Shopify's pricing can be confusing when you're starting out. Here's a straightforward breakdown of what you'll actually pay. The Basic plan is £25 per month. This gives you everything you need to run an online store—unlimited products, 24/7 support, and all the core...

We get it. You're busy running a business. The last thing you want is another task on your list. So is a blog actually worth the effort? For search engine optimisation, yes. Every blog post is another page that can rank in Google. Every post targeting a specific...

Your homepage is often the first impression people get of your business. It needs to work hard. Here's what should be on there. A clear statement of what you do. Within seconds of landing on your homepage, visitors should understand what your business offers and who...